︎
Passage


projects


001. Blank Reading
002. Yan Jiang
003. Curioconnect
004. View From Outside
005. Kyungwoon Museum
006. The Furthest Away
007. Eternity and a Day
008. Made to Measure
009. Plasticity 02
010. Antenna
011. Death Valley
012. Apter
013. Stranger Than Matter
014. KiKi
015. TRDST
016. Sunset Fieldset
017. Muljilsegye
018. Unknown Witness 
019. Great Comfort
020. Plasticity 01
021. Perspective Implant Manual
      Through The Looking Apparatus
022. Point in Time
023. Metaphor32
024. A Collection of Everyday Life Objets
025. La Maison Unal
026. Time After Time
027. Recto Verso
028. Type Painting
029. Bingyan Wu

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Passage

Metaphor32



When we try to understand nature as it is, we value the nature of matter and the time we spend thinking to deal with what is not visible. And we imagined to create a space where could share the history of objects with people who consider the meaning a relationship about harmony between the objects and human.

Metaphor refers to the transfer of meanings by borrowing or imitating familiar things when explaining or reminiscent of something, and it is intended to approach the space where metaphors are performed by attaching the address of the building (PyeongChang 7-gil 32, Jongno-gu, Seoul).










Identities and graphic guideline (visual concept, brand name, logotype, signage, typography and layout for print matters, etc.)

Client: Al_Season